CareCloud CDP Tips & Tricks

New CareCloud App Revealed – Customer Engagement!

Enrich your first-party strategy with CareCloud’s brand-new Customer Engagement app. It allows you to track customers’ interactions on your website without the need for integration using the CareCloud API. Collect first-party data and drive revenue through engagement-based automated workflows.  CUSTOMER ENGAGEMENT BASICS Prepare for the next step in proactive personalization! CareCloud presents a new core…

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CareCloud and Shoptet: Bring Personalized Marketing to Your Online Shop!

Combine the power of CareCloud and Shoptet! Send personalized omnichannel campaigns, automate communications, and manage customer rewards. With CareCloud, your online shop gains a complete marketing solution. PERSONALIZED MARKETING FOR E-COMMERCE Customers expect a unique experience every time they shop online. They don’t respond to generic communication with zero engagement, and they won’t return to…

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Discover 3 Overlooked Automations to Supercharge Revenue

Extra profit sounds nice, especially if you won’t have to work for it. Current marketing technology allows you to set up various automations that reduce workload and engage customers. Discover some of the underestimated automation workflows to drive revenue, CLV, or purchase frequency. EXPAND AUTOMATION All automations can be profitable, no matter how rare. You…

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3.1.05 Recommendation Engine Upgrades, Add Card Automation Node, E-mail Designer URL Images

Recommendation Engine Models Our Recommendation Engine (RE) always chooses the ideal product for every customer, but you’d surely appreciate more options. Now, you can specify your recommendations using three distinct models: Relevancy, Novelty, and Diversity.  Do you want precise recommendations, unexpected finds, or a wide range of unique products? Simply choose your model and let…

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Discover the Best Practice to Measure Your Email Campaign

Measure the success of your email campaign and get to know your customers. Read this article to learn what metrics you should focus on, how they impact your business, and how email campaigns help you build a successful brand. FIRST, CREATE A PLAN Every campaign needs to be measured. The first step is determining what…

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Top Pick of CareCloud’s New Features in 2024

It’s time to look back at all the useful functionalities we added to CareCloud in 2024. We developed a 6th application, added a new communication channel, and improved overall accessibility. Start your year with a fresh supply of marketing tools and skyrocket your revenue. CUSTOMER ENGAGEMENT APP CareCloud revealed a 6th app: Customer Engagement. With…

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Learn to Reduce Churn Rate with CareCloud

Reducing churn and building retention should be major points on every retailer’s agenda. There is no mystery formula, just hard work and proper tools. Learn how to cut down churn with CareCloud. CHURN RATE – METRIC TO KEEP DOWN Acquiring new customers is tricky. You may boost sales with a well-promoted deal, skyrocket revenue for…

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5 Effective Discount Strategies to Boost Sales

Discounts make customers happy and motivate them to purchase more. Implementing strategic discounts can boost sales, increase customer satisfaction, and strengthen brand loyalty. Here are five proven discount strategies. BUY ONE AND GET ONE FREE/DISCOUNTED Offering a complimentary or discounted item with a purchase increases perceived value. It boosts customers’ satisfaction with the purchase and…

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Even More 2024 Marketing Trends to Follow

Keeping up with the latest trends can greatly benefit your brand. We chose more 2024 trends that have the potential to drive your marketing success, regardless of industry. Face 2025’s challenges with the right strategy. TRENDS TO LOOK OUT FOR As we’ve covered in the previous post, the 2024 marketing world dealt mainly with personalized…

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Version 3.1.04 AI-driven Audience Recommendation, Double Opt-in Settings, Campaign Designer, Push Notification Variables

AI-driven Audience Recommendation Get ready for a new AI feature! The CareCloud platform now lets you create a target audience for a specific product or set of products. This is especially useful when selling goods nearing expiration, older products approaching the end of the season, or simply when you want to find customers who are…

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MEET OUR AUTHORS

Who creates tips for you?

Miloslav Pexa

Hard-working visionary focused on providing the best possible customer experiences.

Sabina Bednářová

Talented copywriter with a knack for creating interesting and engaging content.

Vladimír Stříteský

Business-oriented expert on Automation, CDP, and data management for retail and e-commerce.

Jan Doleček

Marketing specialist with a penchant for archaic language, loyalty programs, and customer data platforms.

Jiří Šulc

Code genius overseeing all the new features and functionalities created for you.

Bára Hořejš

Blooming digital marketer and university student influenced by international environment with passion for writing and brand-awarness. Always seeking new solutions and exploring technology.

Ondřej Pexa

The expert on direct communication, e-mailing, and GDPR. Always finding new ways to boost response rate.