CareCloud CDP Tips & Tricks

Make Your Life Easier with the Recommendation Engine

CDP & CRM CareCloud offers a versatile Recommendation Engine: the tool that will help you increase revenue, conversion, and retention, to say the least. Enhance your marketing campaigns, store sales, and e-shop pages. In this article, we will represent the Engine and show you how it can improve your sales. Let’s dive in! WHAT IS…

view more

New Nodes for the Marketing Automation

The number of businesses using CareCloud’s Marketing Automation app grows every month, and so does the volume of processed customer accounts, the volume of sent emails, text messages, and push notifications.Our marketing automation app’s growing popularity helped us devote additional resources to bring you even more possibilities than ever! The latest update provides you with…

view more

What Are RFM Segments in Carecloud and How to Use Them to Your Advantage

Find out who your best customers are – whom you want to treasure and keep satisfied – and who’s on the other side of the spectrum – needing encouragement to keep them from cutting and running to your competitors.  CDP & CRM CareCloud will group your customers into segments according to their RFM parameters –…

view more

What Is NPS, and Why Is It Significant for Your Success?

Ask your customers the crucial question to understand their experience with your brand! Net Promoter Score is based on customer feedback and reveals how your brand is perceived using one simple question. We’ll describe what NPS is, how your customers’ answers are grouped based on their feedback, the effect, how the score is calculated, and…

view more

New Ways to Integrate CDP & CRM CareCloud

As CareCloud connects to Make (formerly Integromat), it gets easier to integrate CDP & CRM CareCloud with other systems, and we couldn’t be more excited about it! Integrations between CareCloud and other apps thus become faster and more straightforward. No programming is needed; you only drag and drop resources. But let’s dive right in to…

view more

[Webinar] Customer Data Solution for Pharmacies

We have hosted a unique webinar focused on getting the most from your customer database. Discover the secrets of successful customer relationship & data management thanks to a showcase of real-time customer data processing implemented for Europe’s leading pharmacy operator. Don’t despair if you missed the webinar. We have recorded it for you, so that…

view more

Why Use Email Templates?

As many researchers have shown, creating an email consumes a high amount of time. It may take seven or more days for many marketers to design and produce one marketing campaign. And marketers work on multiple campaigns, meaning that an abundance of time is devoted to email creation. But what if we tell you that…

view more

Understand Product Recommendation Types

Recommending the right products in the cart and during checkout is the way to the profitable e-shop. Let’s look at how to get the most from this feature. There are three main recommendation types that we will be talking about. Firstly the history-based recommendation, secondly the cart-based recommendation, and thirdly the trend-based recommendation. Those three…

view more

Email Automation: Basic Scenarios to Get You Started

Building strong relationships with customers is possible only thanks to the designed customer journey and intensive, meaningful communication. Email automation is the tool to achieve the right content and frequency for communication with your customers. This guide gives you the scenarios you should start with when you are launching your automation. Welcome email The simplest…

view more

Animation In Emails: Avoid 3 Common Mistakes

Email animation is one of the current trends, which puts pressure on the marketing team around the globe to implement this new element. If done correctly, animation grants a dynamic and attractive impression to the email. Let’s look at GIFs and CSS animation with regard to common mistakes. In order to maximize the benefits of…

view more

MEET OUR AUTHORS

Who creates tips for you?

Miloslav Pexa

Hard-working visionary focused on providing the best possible customer experiences.

Sabina Bednářová

Talented copywriter with a knack for creating interesting and engaging content.

Vladimír Stříteský

Business-oriented expert on Automation, CDP, and data management for retail and e-commerce.

Jan Doleček

Marketing specialist with a penchant for archaic language, loyalty programs, and customer data platforms.

Jiří Šulc

Code genius overseeing all the new features and functionalities created for you.

Bára Hořejš

Blooming digital marketer and university student influenced by international environment with passion for writing and brand-awarness. Always seeking new solutions and exploring technology.

Ondřej Pexa

The expert on direct communication, e-mailing, and GDPR. Always finding new ways to boost response rate.