CareCloud CDP Tips & Tricks
How to Increase Customer Lifetime Value with CareCloud
Customer Lifetime Value is one of the most important metrics to measure the success of a business. CareCloud can help you increase it with its emailing, segmentation, and loyalty apps. The road to profit lies before you. Make the first step! CLV vs CAC A practical way to evaluate a business’s success is by comparing…
Omnichannel vs. Multichannel: They May Sound the Same, but the Differences Are Crucial
Even though both focus on customers, the main goals and practices of omnichannel and multichannel differ. Read the article and learn how to give your customers the best shopping experience. OMNICHANNEL BASICS Omnichannel is a strategy that allows you to communicate with customers without limits. It deals with many connected channels (POS, mobile app, e-shop)…
Unlock Brand New Possibilities at Czech On-line Expo 2024
Are you a retailer ready to immerse yourself in a world of innovation, insights, and growth opportunities? Czech On-line Expo is back: bigger and better than ever! With 16 thematic summits, 100+ speakers, 100+ exhibitors, and a whopping 5000+ attendees, this is the event you don’t want to miss. Join us at PVA Letňany in…
Become the King of Abandoned Cart Automation
Transform one of the most common marketing processes into a purchase-saving powerhouse. Using CDP & CRM CareCloud’s state-of-the-art automation capabilities, email campaign designer, and customer data collection, you can design abandoned cart messages with personalized, omnichannel logic. ABANDONED CART RETURNS, STRONGER THAN EVER Anyone working in e-commerce or marketing knows their abandoned cart messages. Oftentimes…
What’s New in CareCloud? Campaign Calendar and Automatic A/B Testing
Reduce your workload and save time with CareCloud. A new campaign calendar and automatic A/B testing are waiting for you in the Campaign & Segmentation app. Read this article to learn how it works. THE CAMPAIGN CALENDAR Have your marketing campaigns under control. In the Campaign & Segmentation app, there is a new calendar where…
Retention Marketing: Why Is It So Important for Your Business
Having loyal customers who return to your store and purchase again is crucial. Learn how customer retention can help you with it, how to calculate it, and which activities can help with retention marketing the most. WHAT IS RETENTION MARKETING? Retention is the percentage of customers that stay with you for a time period. The…
CareCloud Is the Best CDP for the Pharma Industry. Here’s Why.
With 15 years of experience and thousands of implemented pharmacies across the EU, CDP & CRM CareCloud proves time and again to be the ideal solution for pharma. It is wired for the needs of pharmacists and pharma e-shops alike. Attuned to the industry’s specifications, CareCloud can handle prescriptions, contraindications, and diverse pharma regulations. It…
Master A/B Testing and Push Your Marketing Further
A/B testing presents a profound method of improving your marketing campaigns and ads. Split your audience and distribute alternative campaign versions to see which performs better. Optimize your marketing output step-by-step and reach higher conversion rates. UNCERTAINTY HURTS PROFITS In order to maximize conversion rates, you need to consistently improve your campaigns, whether large-scale or…
Zero-Party Data Gives Your Customers the Privacy They Want: Learn How
The end of third-party cookies is coming. Most companies will no longer be able to collect new customer data online. The only chance to mitigate the impact and create strong customer relationships is with zero-party data. Give your customers the privacy they expect while retaining the possibility to personalize communication and product offers. THE BASICS…
CareCloud Hands You the Map to Customer’s Journey
CDP & CRM CareCloud’s set of planned features for 2023 will include a visualization of the customer journey, giving you a complete image of customers’ interaction with your business. From browser search to purchase itself, the whole customer activity is at your disposal in neat and practical design. EACH STEP LAID OUT IN FRONT OF…
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