CareCloud CDP Tips & Tricks
Retention Marketing: Why Is It So Important for Your Business
Having loyal customers who return to your store and purchase again is crucial. Learn how customer retention can help you with it, how to calculate it, and which activities can help with retention marketing the most. WHAT IS RETENTION MARKETING? Retention is the percentage of customers that stay with you for a time period. The…
CareCloud Is the Best CDP for the Pharma Industry. Here’s Why.
With 15 years of experience and thousands of implemented pharmacies across the EU, CDP & CRM CareCloud proves time and again to be the ideal solution for pharma. It is wired for the needs of pharmacists and pharma e-shops alike. Attuned to the industry’s specifications, CareCloud can handle prescriptions, contraindications, and diverse pharma regulations. It…
Master A/B Testing and Push Your Marketing Further
A/B testing presents a profound method of improving your marketing campaigns and ads. Split your audience and distribute alternative campaign versions to see which performs better. Optimize your marketing output step-by-step and reach higher conversion rates. UNCERTAINTY HURTS PROFITS In order to maximize conversion rates, you need to consistently improve your campaigns, whether large-scale or…
Zero-Party Data Gives Your Customers the Privacy They Want: Learn How
The end of third-party cookies is coming. Most companies will no longer be able to collect new customer data online. The only chance to mitigate the impact and create strong customer relationships is with zero-party data. Give your customers the privacy they expect while retaining the possibility to personalize communication and product offers. THE BASICS…
CareCloud Hands You the Map to Customer’s Journey
CDP & CRM CareCloud’s set of planned features for 2023 will include a visualization of the customer journey, giving you a complete image of customers’ interaction with your business. From browser search to purchase itself, the whole customer activity is at your disposal in neat and practical design. EACH STEP LAID OUT IN FRONT OF…
Master Your Emailing with These 5 No-Nonsense Tips
Emailing is perhaps easy to learn but tough to master. As one of the most common digital marketing tools, it will become your bread and butter, and finding a way to engage customers with it will be a painstaking journey. And though we cannot give you a certified cure-all, we will try our best to…
Send Emails at the Perfect Moment with CareCloud’s Delivery Time Optimization
Coming in 2023 is CareCloud’s new function that automatically calculates the optimal time for sending an email to each individual customer. Using various factors, including open and click rates or purchasing history, this AI-powered Prediction Engine helps increase your emailing performance. EACH EMAIL AT THE BEST MOMENT Creating a dazzling email template is difficult enough,…
Understand the Difference between CRM and CDP
Find out the specific uses of CRM and CDP systems. While both systems are focused on the customer, each is quite different. In this article, you will find the main characteristics of CRM and CDP and a practical tip at the end that can significantly affect your sales, increase your revenues, and reduce costs. THE…
Enrich Customer Data with CareCloud
In 2023, CDP & CRM CareCloud will implement a new advanced data quality management to support your data cleaning, identity management, and consent management. Pristine, secure, and GDPR-compliant customer data collection is CareCloud’s utmost priority. THE FUTURE OF MARKETING Nowadays, customer data is one of the most valuable commodities in e-commerce and retail as businesses…
Omnichannel – a Buzzword or a Viable Strategy?
Despite its almost mythical status, omnichannel can be a viable strategy, and CDP & CRM CareCloud is ready for its implementation. With core functionalities, such as Marketing Automation, Campaigns & Audiences, or Analysis & Reporting, CareCloud can help you massively increase revenue, customer engagement, and retention. The article will present possible omnichannel strategy solutions supplied…
MEET OUR AUTHORS
Who creates tips for you?
Hard-working visionary focused on providing the best possible customer experiences.
Talented copywriter with a knack for creating interesting and engaging content.
Business-oriented expert on Automation, CDP, and data management for retail and e-commerce.
Marketing specialist with a penchant for archaic language, loyalty programs, and customer data platforms.
Code genius overseeing all the new features and functionalities created for you.
Blooming digital marketer and university student influenced by international environment with passion for writing and brand-awarness. Always seeking new solutions and exploring technology.
The expert on direct communication, e-mailing, and GDPR. Always finding new ways to boost response rate.