Tips & Tricks for customer data management

Get an extra boost for smart customer data processing and customer relationship enhancement

Design Unforgettable Holiday Campaigns with CareCloud

Each major holiday is a business opportunity for increased sales, retention, and AOV. Therefore, supercharging your digital marketing content has to become a top priority. Create festive, engaging, and profitable marketing content with CareCloud. SPECIAL OPPORTUNITY: SPECIAL CARE  There are several crucial milestones each year to significantly ramp up profits, earn customer loyalty, and build…

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Why Customers Unsubscribe from Your Newsletters?

Newsletters are a great way to connect with your customers, but what do you do when too many customers start unsubscribing? Read this article to learn the most common motives your customers might have. WHAT IS HAPPENING Don’t worry; it’s normal for customers to unsubscribe from newsletters, but if they unsubscribe too much, there might…

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Rewarding Tips to Boost Your Voucher Strategy

To drive ROI and retention properly, you need to master customer rewards. Vouchers, coupons, or discounts are essential to marketing, and your success often depends on how well you employ them. Learn the best practices with CareCloud and transform your brand into an unstoppable customer magnet. WINNING OVER CUSTOMERS, ONE VOUCHER AT A TIME People…

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Overcoming Marketing Fatigue: How to Keep Your Audience Interested

Are you rolling your eyes at the next marketing message flooding your inbox and wishing there was a simple “unsubscribe from all” button? If so, you may be suffering from marketing fatigue, and so are your customers. Find out how to keep your customers engaged. SOMETIMES LESS IS MORE Marketing fatigue occurs when consumers feel…

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What’s New at CareCloud? Passmachine and Expanded Analysis

We are proud to announce a fresh batch of additions to the CareCloud platform. Each new feature will help streamline your digital marketing. Let’s see what we have in store for you. PASSMACHINE CareCloud expanded its list of integrations and now supports PassMachine, an app that manages digital loyalty cards for Apple and Google Wallet….

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Write the Perfect Email Subject to Engage Customers

Subject lines actually matter more than content. Your emails need to stand out immediately so that customers keep opening them. Follow these basic tips for creating subject lines to ensure your campaigns won’t go to waste. SUBJECT RULES You should respect the subject line if you expect great conversion rates from emailing. The email’s body…

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Version 3.1.01 Email designer modifications

Designer modifications Now you don’t have to spend time trying to set the font type, size, colour or other elements. The changes you make are displayed as soon as you change the settings, so you don’t have to wait for the values to be saved and then displayed. The same way you work with settings…

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Emotional Intelligence: Find Out How to Use It in Marketing

Harness the power of emotional intelligence to connect deeply with your customers and enhance your marketing strategy. Gain insights into their emotions and integrate them effectively into your campaigns for maximum impact and engagement. WHAT IS EMOTIONAL INTELLIGENCE? We all have different kinds of emotions every day. How you react to them contributes to your…

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Beyond the Email: Employ Other Channels to Drive Retention

Explore new ways to engage customers. Use CDP & CRM CareCloud to send communication across multiple channels: push notifications, WhatsApp, Viber, SMS, and more. Email is far from the only option – reach customers on channels they use every day and skyrocket your revenue. SCALE YOUR BUSINESS WITH ADDITIONAL CHANNELS Emailing is great: it costs…

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Automation in the Fitness Industry: Have More Time for Your Workouts

Motivate your customers to spend time in your gym. Implementing effective automation can make a huge difference. It will help you expand gym memberships, better organize group lessons booking, and enhance overall profitability. BOOST YOUR FITNESS BUSINESS THROUGH AUTOMATION Stand out from the crowd with game-changing automation workflows. The number of fitness players in the…

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MEET OUR AUTHORS

Who creates tips for you?

Miloslav Pexa

Hard-working visionary focused on providing the best possible customer experiences.

Sabina Bednářová

Talented copywriter with a knack for creating interesting and engaging content.

Vladimír Stříteský

Business-oriented expert on Automation, CDP, and data management for retail and e-commerce.

Jan Doleček

Marketing specialist with a penchant for archaic language, loyalty programs, and customer data platforms.

Jiří Šulc

Code genius overseeing all the new features and functionalities created for you.

Bára Hořejš

Blooming digital marketer and university student influenced by international environment with passion for writing and brand-awarness. Always seeking new solutions and exploring technology.

Ondřej Pexa

The expert on direct communication, e-mailing, and GDPR. Always finding new ways to boost response rate.