CareCloud CDP Tips & Tricks

Learn to Reduce Churn Rate with CareCloud

Reducing churn and building retention should be major points on every retailer’s agenda. There is no mystery formula, just hard work and proper tools. Learn how to cut down churn with CareCloud. CHURN RATE – METRIC TO KEEP DOWN Acquiring new customers is tricky. You may boost sales with a well-promoted deal, skyrocket revenue for…

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5 Effective Discount Strategies to Boost Sales

Discounts make customers happy and motivate them to purchase more. Implementing strategic discounts can boost sales, increase customer satisfaction, and strengthen brand loyalty. Here are five proven discount strategies. BUY ONE AND GET ONE FREE/DISCOUNTED Offering a complimentary or discounted item with a purchase increases perceived value. It boosts customers’ satisfaction with the purchase and…

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Even More 2024 Marketing Trends to Follow

Keeping up with the latest trends can greatly benefit your brand. We chose more 2024 trends that have the potential to drive your marketing success, regardless of industry. Face 2025’s challenges with the right strategy. TRENDS TO LOOK OUT FOR As we’ve covered in the previous post, the 2024 marketing world dealt mainly with personalized…

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Version 3.1.04 AI-driven Audience Recommendation, Double Opt-in Settings, Campaign Designer, Push Notification Variables

AI-driven Audience Recommendation Get ready for a new AI feature! The CareCloud platform now lets you create a target audience for a specific product or set of products. This is especially useful when selling goods nearing expiration, older products approaching the end of the season, or simply when you want to find customers who are…

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Do Not Miss These 2024 Marketing Trends

As the end of the year approaches, it’s time to see which 2024 trends dominated the marketing world and how profitable they can be. Let’s talk emailing, AI, personalization, and how CareCloud responds to the evolving marketing landscape. WHAT TRENDS ARE WORTH FOLLOWING? The year 2024 introduced new marketing trends while developing the existing ones….

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Why the Correct Timing of Emails Is an Absolute Necessity

How can you ensure your email will be the one that customers read? Apart from exciting content, the right timing makes a huge difference. Learn to plan email marketing with CareCloud. OPTIMIZE EMAIL TIMING FOR ENGAGEMENT Email marketing is a powerful tool that connects brands with their customers. Still, every aspect of email needs to…

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Master Purchase Follow-Up and Optimize Customer Journey

Purchase follow-up provides perfect opportunities to engage and retain customers. Automate these messages, from the most basic to the most complex, and orchestrate the best of customer journeys. With CareCloud’s apps and out-of-the-box workflows, you can start right away. PURCHASE IS JUST THE BEGINNING  The customer’s first purchase may be the defining moment of their…

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Version 3.1.03 SMS and Viber Variables, Customer’s Cash Desk Widget, ISIC Support

SMS and Viber Designer: Variables and URL Links Short-form messages grow exponentially as tools for direct marketing. To reflect that, we added custom variables and shortened URL links directly into the SMS and Viber template texts. With an added layer of personalization and utility, your short-form marketing will engage more than ever before. Customer Account:…

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CareCloud Partners with Staffino for Enhanced Customer Feedback Collection

We are thrilled to announce our partnership with Staffino! As the no.1 effective feedback-gathering platform, Staffino helps to improve customer and employee experience. Learn how our platforms cooperate to help you increase CLV, revenue, and customer satisfaction. STAFFINO NOW COOPERATES WITH CARECLOUD We realize that good feedback management leads to higher revenue and retention rates,…

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The Importance of SPF, DMARC, and DKIM for Sender Reputation

SPF, DKIM, and DMARC are key email authentication methods that prevent spam and other fraudulent emails. Including DKIM and SPF records in your emails, as well as DMARC policy, allows you to send email marketing without ending up in spam. PROTECT YOUR SENDER’S REPUTATION Every day, email inbox providers filter out millions of malicious messages….

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MEET OUR AUTHORS

Who creates tips for you?

Miloslav Pexa

Hard-working visionary focused on providing the best possible customer experiences.

Sabina Bednářová

Talented copywriter with a knack for creating interesting and engaging content.

Vladimír Stříteský

Business-oriented expert on Automation, CDP, and data management for retail and e-commerce.

Jan Doleček

Marketing specialist with a penchant for archaic language, loyalty programs, and customer data platforms.

Jiří Šulc

Code genius overseeing all the new features and functionalities created for you.

Bára Hořejš

Blooming digital marketer and university student influenced by international environment with passion for writing and brand-awarness. Always seeking new solutions and exploring technology.

Ondřej Pexa

The expert on direct communication, e-mailing, and GDPR. Always finding new ways to boost response rate.